I was really delighted when I noticed that StumbleUpon had set up a URL shortener named Su.pr! I imagined being able to use it to submit content to StumbleUpon users simultaneously with Twitter and maybe even Facebook, perhaps with some sort of combined analytics to show clickthroughs and such after the fact.
Further, I really like the domain name, “Su.pr”, since it looks like “Super”! (Why didn’t SuperMedia and Superpages.com snap that one up?)
But, from a search marketer’s viewpoint, Su.pr has a major defect that makes it unsuitable for me or my clients to use as a URL shortener. (more…)