I’m really quite proud of her — she is a do-it-yourselfer when it comes to marketing, and she’s got a fantastic instinct for it. Blogs are a great way to promote and represent one’s self, and a great way to create a dialogue with the online community.
I’ve often found that visual artists frequently avoid writing much, which is a loss to the community as a whole since it results in a sort of “silence” around their work as well as reduces the overall promotion benefit they might otherwise gain. It’s not surprising, really — most independent artists already have so many claims on their time, what with creating their art, schmoozing with gallery owners, operating small business paperwork, planning showings, preparing for showings, and more. Anything which reduces the time they can spend on creating art is often resented, and for many of them, writing falls into that category.
However, Margaret has always been effective at treating writing as yet another medium for art, and her infrequent writings involving art criticism (more…)