Posts Tagged ‘social bookmarking’

Sharing Comes Of Age – Google Toolbar Adds Capability

Wednesday, April 28th, 2010

Open Share Icon - OpenShare Symbolizes SharingJust a few months ago, Google added a content sharing feature for the Google Toobar. The new button surprisingly promotes usage of a few services which are competitive of Google, indicated that Google is aware that they have sufficient numbers of devoted followers to merit inclusion. Content sharing activities are one hallmark of Web 2.0 characteristics, and Google’s addition of this feature which facilitates bookmarking/favoriting, voting, and sharing activities indicates that it’s important enough that marketers need to pay attention to it in their promotion strategies. (more…)