Posts Tagged ‘search engine marketing organizations’

Great DFWSEM Local Search Marketing Evening

Friday, May 21st, 2010
Thank you to DFWSEM¬†& everyone who promoted Wednesday night’s session and attended! Also, thank you for inviting me to speak along with David Mihm and Brian Combs.
David Mihm, Brian Combs and Chris Silver Smith at DFWSEM. May, 2010
David Mihm, Brian Combs & Chris Silver Smith – Speaking at Dallas-Fort Worth Search Engine Marketing Association’s Local Search Event

The three of us spoke on local search marketing, with out-of-stater David leading off with some basic, solid tactics for ranking in local search. I followed with some observations about Google Maps’¬†paradigm-shift to PlaceRank and some theories on other ranking signals that Google may be using. Brian rounded out the lineup with some details on leveraging reviews for local search — an influential chunk of what likely is being used under the PlaceRank algorithms.

I was overwhelmed at DFWSEM’s advanced promotion of the event (more…)