Posts Tagged ‘image seo’

Guest Post At Bruce Clay’s Blog: 10 Image SEO Tips For Local

Friday, July 29th, 2011

I was excited to be invited to write a guest piece over at Bruce Clay Inc’s blog this week, and my article on “10 Image Optimization Tips for Local SEO“┬áprovides a few ideas to help further enhance a small business’s local search signals.

Bruce Clay is of course a well-known and well-established technical search marketing expert who helped pioneer the field, and I recall reading his work and sitting in on his presentations at industry conferences from the very early days of SEO, back when I was working in obscurity within a big mega-corporation. So, it was a particular honor for me to be invited to foist my thoughts on — I mean contribute a professional article on — his blog!

In all seriousness, I’ve used Bruce Clay’s tools over time, and I believe his LocalPack business listing distribution service is well worthwhile for any business beginning to establish its listing information in major online directories and local search engines everywhere. (And, FYI, this was not a paid endorsement a quid pro quo endorsement by me — Bruce Clay’s people have not asked me to write about their products nor link to them, and I have no financial connection with them.)

LocalPack business listing citation distribution service at Bruce Clay Inc.

I’ve also particularly enjoyed reading work by the various other authors and editors who work at Bruce Clay Inc — Susan Esparza, Jessica Lee, and Virginia Nussey.

Thank you guys for inviting me in to participate on your blog, and making me feel welcome!

Squeezing PageRank from Photos & Images

Thursday, January 20th, 2011

I’ve written a number of times about how one can leverage images to get more promotional value and links. Here’s another example today, from a blog post on 1800RECYCLING.com: Ten Recycled Ship Houses.

Boat House - assembled from parts of a ship

The writer of this post contacted me a while back to get permission to use one of my photos (of a house made out of a ship) I took a few years ago on Catalina Island since the pic happened to match up with their article’s theme.

I love helping out with projects like this whenever I can, in return for links!

As I’ve mentioned before, I’ve provided images in return for links for news websites, blogs and more. To me, that longterm link value is equivalent, or better than a mere transitory image licensing fee. (more…)

My Photo of Steve Ballmer Published in Metro

Saturday, April 17th, 2010

Edition of the Metro which published one of my photosWhile speaking at SMX West, I photographed Steve Ballmer’s keynote interview.

Just as I frequently do, I uploaded the photo to Flickr, and added description notes to the photos which invited bloggers and news reporters to use the photos in return for an attribution link.

I’ve had photos used frequently in online media, but this is one of the rare occasions when one of my pics has appeared in print media. The Metro, Silicon Valley’s weekly newspaper, picked up one of my photos and reproduced it in their column about Steve Ballmer’s keynote. (more…)