Posts Tagged ‘corporate blogging’

Poor Taste: Lay Off 100s Of Employees, Then Write A Blog Post Advising How To Retain Employees

Thursday, January 6th, 2011

SuperMedia Cracking UpIn a blog that SuperMedia operates to provide advice and information for businesses, they published this surreal post on “Employee Retention During a Corporate Restructure” at the end of December.

SuperMedia has been laying-off employees in droves over the past two years, as they struggled through revenue decline, heavy debts, Chapter 11 bankruptcy reorganization, and subsequent cost-cutting (possibly paving the way for a three-way merger between SuperMedia, AT&T and Dex One). So, “corporate restructure” is an accurate term for what SuperMedia employees have been enduring for quite some time, if not an understatement on a massive scale.

So, publishing a post on how to retain employees seems downright… odd under the circumstances.

The article advises a number of tactics for employee retention (my interpretation/paraphrasing): (more…)